We work with more festivals than another other media agency. Festival advertising has become one of our specialist areas and we work with all types of events, from Rock to Dance, from Underage to Families, from 6,000 to 60,000+ capacities and so on…
We know that in an oversaturated marketplace it is essential that an advertising campaign is instantly effective. With more choice than ever before it is vital to plan effectively and look at to all marketing possibilities, capitalising upon individual strengths. Our campaigns are tailored so to deliver maximum ticket sales within an allocated budget.
The majority of UK festivals take place between April—September; it is essential in the lead up to the event to increase desirability, anticipation and most importantly sell tickets but also consider brand awareness for subsequent years.
We continually assess market performance allowing us to know “what will deliver sales and what will increase brand awareness”.
Within all our campaigns we seek to include call-to-action activity which drives people to purchase tickets. We make this as easy as possible via online, retargeting, competitions, reader offers, live reads, co-promotions, advertorials, street teams, viral marketing etc
Most importantly we understand about tight budgets, we proactively seek out the best deals/opportunities throughout the entire marketplace.
We are also proud to say we have a close relationship with the AIF.
Our campaigns are tailored so to deliver maximum ticket sales within an allocated budget.